Intel's New Global Navigation

I led the design of Intel.com's new mega menu navigation system, creating a streamlined experience that connects millions of global users to products, support and solutions.

Gradient 1 - Blue

Intel's New Global Navigation

I led the design of Intel.com's new mega menu navigation system, creating a streamlined experience that connects millions of global users to products, support and solutions.

Gradient 1 - Blue

Intel's New Global Navigation

I led the design of Intel.com's new mega menu navigation system, creating a streamlined experience that connects millions of global users to products, support and solutions.

Gradient 1 - Blue

Intel's New Global Navigation

I led the design of Intel.com's new mega menu navigation system, creating a streamlined experience that connects millions of global users to products, support and solutions.

Gradient 1 - Blue

Intel's New Global Navigation

I led the design of Intel.com's new mega menu navigation system, creating a streamlined experience that connects millions of global users to products, support and solutions.

Gradient 1 - Blue

Overview

I led the design for Intel.com's new mega menu navigation system. The old navigation had grown organically over time, accumulating outdated products without following our design system standards. Working with the digital experiences team, we conducted user research, card sorting and testing to create a streamlined navigation organized around how users actually think. The result is a modern, accessible mega menu that's live on Intel.com today, connecting millions of users to products, support and solutions while providing the foundation for Intel's digital experience.

My Role

Lead Product Designer on DX Team

As Lead User Experience Designer for Intel.com, I owned the end-to-end design of the mega menu navigation redesign, including user research, information architecture, visual design, stakeholder collaboration and development handoff.

The Problem

Intel.com's navigation had grown organically over time, accumulating outdated products and categories without following our design system standards. This made it difficult for customers to quickly find the products, support or solutions they needed.

Inconsistent design standards

The old navigation didn't follow our grid system, Atomic Design System principles or font ramp, creating visual inconsistency across the site.

Outdated content architecture

The navigation included many products and business areas that were no longer offered or weren't strategic priorities for Intel.

Poor language support

The geo location selector offered language options that weren't fully supported across the site, creating frustrating dead ends for international users.

Fragmented user experiences

The signed-in experience didn't surface user entitlements effectively, forcing customers to hunt for their account features, inbox and support resources.

What actually happened

The Solution

We created a clear information architecture organized into six primary categories—Products, Support, Solutions, Developers, Partners and Intel Foundry Services—reflecting both user mental models and business priorities.

We started by analyzing site analytics to understand where users were struggling, then conducted card sorting exercises and user testing to validate our proposed structure. One of the hardest parts was working with stakeholders across business units to determine which products to remove and which solutions to prioritize.

Wireframing and design system integration

We started with low-fidelity wireframes to test structure and hierarchy, then built every component using our Atomic Design System, ensuring visual consistency across the entire site and seamless responsive experiences from desktop to mobile.

Enhanced user experiences

We improved the signed-in experience so authenticated users could instantly access their entitlements, inbox, events, support and subscriptions. We also streamlined the geo/language selector to show only fully-supported languages.

Implementation

We created comprehensive documentation, accessibility standards (WCAG 2.1 compliance, keyboard navigation, screen reader support) and content governance frameworks to prevent future bloat.

Results

The new mega menu navigation launched successfully and is currently live on Intel.com, serving millions of global users. Key outcomes include:

  • Complete visual consistency through Atomic Design System integration

  • Streamlined content architecture validated through user research and testing

  • Enhanced personalization for signed-in users with quick access to entitlements

  • Improved global support with language selector limited to fully-supported options

  • Successfully removed legacy products while featuring current offerings like Intel Foundry Services

What I learned

  • Stakeholder alignment is design work. Some of the hardest parts weren't about pixels—they were about facilitating difficult conversations about which products to remove and which solutions to prioritize.

  • Let users guide the structure. Card sorting and user testing were invaluable. What made sense internally didn't always match how users thought about Intel's products.

  • Design systems enable speed and consistency. Having our Atomic Design System in place meant we could focus on information architecture rather than reinventing visual components.

  • Less is more in navigation. One of the most impactful decisions was what we removed. Cutting legacy products and unsupported language options made the navigation clearer and more trustworthy.

  • Global considerations from day one. Designing for a multilingual, international audience taught me to think about localization, RTL languages and regional differences much earlier in the process.

Have a design challenge? I'd love to help solve it.

© Kevin Shalkowsky 2025 - All rights reserved

© Kevin Shalkowsky 2025 - All rights reserved

© Kevin Shalkowsky 2025 - All rights reserved

© Kevin Shalkowsky 2025 - All rights reserved

© Kevin Shalkowsky 2025 - All rights reserved

Overview

I led the design for Intel.com's new mega menu navigation system. The old navigation had grown organically over time, accumulating outdated products without following our design system standards. Working with the digital experiences team, we conducted user research, card sorting and testing to create a streamlined navigation organized around how users actually think. The result is a modern, accessible mega menu that's live on Intel.com today, connecting millions of users to products, support and solutions while providing the foundation for Intel's digital experience.

My Role

Lead Product Designer on DX Team

As Lead User Experience Designer for Intel.com, I owned the end-to-end design of the mega menu navigation redesign, including user research, information architecture, visual design, stakeholder collaboration and development handoff.

The Problem

Intel.com's navigation had grown organically over time, accumulating outdated products and categories without following our design system standards. This made it difficult for customers to quickly find the products, support or solutions they needed.

Inconsistent design standards

The old navigation didn't follow our grid system, Atomic Design System principles or font ramp, creating visual inconsistency across the site.

Outdated content architecture

The navigation included many products and business areas that were no longer offered or weren't strategic priorities for Intel.

Poor language support

The geo location selector offered language options that weren't fully supported across the site, creating frustrating dead ends for international users.

Fragmented user experiences

The signed-in experience didn't surface user entitlements effectively, forcing customers to hunt for their account features, inbox and support resources.

What actually happened

The Solution

We created a clear information architecture organized into six primary categories—Products, Support, Solutions, Developers, Partners and Intel Foundry Services—reflecting both user mental models and business priorities.

We started by analyzing site analytics to understand where users were struggling, then conducted card sorting exercises and user testing to validate our proposed structure. One of the hardest parts was working with stakeholders across business units to determine which products to remove and which solutions to prioritize.

Wireframing and design system integration

We started with low-fidelity wireframes to test structure and hierarchy, then built every component using our Atomic Design System, ensuring visual consistency across the entire site and seamless responsive experiences from desktop to mobile.

Enhanced user experiences

We improved the signed-in experience so authenticated users could instantly access their entitlements, inbox, events, support and subscriptions. We also streamlined the geo/language selector to show only fully-supported languages.

Implementation

We created comprehensive documentation, accessibility standards (WCAG 2.1 compliance, keyboard navigation, screen reader support) and content governance frameworks to prevent future bloat.

Results

The new mega menu navigation launched successfully and is currently live on Intel.com, serving millions of global users. Key outcomes include:

  • Complete visual consistency through Atomic Design System integration

  • Streamlined content architecture validated through user research and testing

  • Enhanced personalization for signed-in users with quick access to entitlements

  • Improved global support with language selector limited to fully-supported options

  • Successfully removed legacy products while featuring current offerings like Intel Foundry Services

What I learned

  • Stakeholder alignment is design work. Some of the hardest parts weren't about pixels—they were about facilitating difficult conversations about which products to remove and which solutions to prioritize.

  • Let users guide the structure. Card sorting and user testing were invaluable. What made sense internally didn't always match how users thought about Intel's products.

  • Design systems enable speed and consistency. Having our Atomic Design System in place meant we could focus on information architecture rather than reinventing visual components.

  • Less is more in navigation. One of the most impactful decisions was what we removed. Cutting legacy products and unsupported language options made the navigation clearer and more trustworthy.

  • Global considerations from day one. Designing for a multilingual, international audience taught me to think about localization, RTL languages and regional differences much earlier in the process.

Overview

I led the design for Intel.com's new mega menu navigation system. The old navigation had grown organically over time, accumulating outdated products without following our design system standards. Working with the digital experiences team, we conducted user research, card sorting and testing to create a streamlined navigation organized around how users actually think. The result is a modern, accessible mega menu that's live on Intel.com today, connecting millions of users to products, support and solutions while providing the foundation for Intel's digital experience.

My Role

Lead Product Designer on DX Team

As Lead User Experience Designer for Intel.com, I owned the end-to-end design of the mega menu navigation redesign, including user research, information architecture, visual design, stakeholder collaboration and development handoff.

The Problem

Intel.com's navigation had grown organically over time, accumulating outdated products and categories without following our design system standards. This made it difficult for customers to quickly find the products, support or solutions they needed.

Inconsistent design standards

The old navigation didn't follow our grid system, Atomic Design System principles or font ramp, creating visual inconsistency across the site.

Outdated content architecture

The navigation included many products and business areas that were no longer offered or weren't strategic priorities for Intel.

Poor language support

The geo location selector offered language options that weren't fully supported across the site, creating frustrating dead ends for international users.

Fragmented user experiences

The signed-in experience didn't surface user entitlements effectively, forcing customers to hunt for their account features, inbox and support resources.

What actually happened

The Solution

We created a clear information architecture organized into six primary categories—Products, Support, Solutions, Developers, Partners and Intel Foundry Services—reflecting both user mental models and business priorities.

We started by analyzing site analytics to understand where users were struggling, then conducted card sorting exercises and user testing to validate our proposed structure. One of the hardest parts was working with stakeholders across business units to determine which products to remove and which solutions to prioritize.

Wireframing and design system integration

We started with low-fidelity wireframes to test structure and hierarchy, then built every component using our Atomic Design System, ensuring visual consistency across the entire site and seamless responsive experiences from desktop to mobile.

Enhanced user experiences

We improved the signed-in experience so authenticated users could instantly access their entitlements, inbox, events, support and subscriptions. We also streamlined the geo/language selector to show only fully-supported languages.

Implementation

We created comprehensive documentation, accessibility standards (WCAG 2.1 compliance, keyboard navigation, screen reader support) and content governance frameworks to prevent future bloat.

Results

The new mega menu navigation launched successfully and is currently live on Intel.com, serving millions of global users. Key outcomes include:

  • Complete visual consistency through Atomic Design System integration

  • Streamlined content architecture validated through user research and testing

  • Enhanced personalization for signed-in users with quick access to entitlements

  • Improved global support with language selector limited to fully-supported options

  • Successfully removed legacy products while featuring current offerings like Intel Foundry Services

What I learned

  • Stakeholder alignment is design work. Some of the hardest parts weren't about pixels—they were about facilitating difficult conversations about which products to remove and which solutions to prioritize.

  • Let users guide the structure. Card sorting and user testing were invaluable. What made sense internally didn't always match how users thought about Intel's products.

  • Design systems enable speed and consistency. Having our Atomic Design System in place meant we could focus on information architecture rather than reinventing visual components.

  • Less is more in navigation. One of the most impactful decisions was what we removed. Cutting legacy products and unsupported language options made the navigation clearer and more trustworthy.

  • Global considerations from day one. Designing for a multilingual, international audience taught me to think about localization, RTL languages and regional differences much earlier in the process.

Overview

I led the design for Intel.com's new mega menu navigation system. The old navigation had grown organically over time, accumulating outdated products without following our design system standards. Working with the digital experiences team, we conducted user research, card sorting and testing to create a streamlined navigation organized around how users actually think. The result is a modern, accessible mega menu that's live on Intel.com today, connecting millions of users to products, support and solutions while providing the foundation for Intel's digital experience.

My Role

Lead Product Designer on DX Team

As Lead User Experience Designer for Intel.com, I owned the end-to-end design of the mega menu navigation redesign, including user research, information architecture, visual design, stakeholder collaboration and development handoff.

The Problem

Intel.com's navigation had grown organically over time, accumulating outdated products and categories without following our design system standards. This made it difficult for customers to quickly find the products, support or solutions they needed.

Inconsistent design standards

The old navigation didn't follow our grid system, Atomic Design System principles or font ramp, creating visual inconsistency across the site.

Outdated content architecture

The navigation included many products and business areas that were no longer offered or weren't strategic priorities for Intel.

Poor language support

The geo location selector offered language options that weren't fully supported across the site, creating frustrating dead ends for international users.

Fragmented user experiences

The signed-in experience didn't surface user entitlements effectively, forcing customers to hunt for their account features, inbox and support resources.

What actually happened

The Solution

We created a clear information architecture organized into six primary categories—Products, Support, Solutions, Developers, Partners and Intel Foundry Services—reflecting both user mental models and business priorities.

We started by analyzing site analytics to understand where users were struggling, then conducted card sorting exercises and user testing to validate our proposed structure. One of the hardest parts was working with stakeholders across business units to determine which products to remove and which solutions to prioritize.

Wireframing and design system integration

We started with low-fidelity wireframes to test structure and hierarchy, then built every component using our Atomic Design System, ensuring visual consistency across the entire site and seamless responsive experiences from desktop to mobile.

Enhanced user experiences

We improved the signed-in experience so authenticated users could instantly access their entitlements, inbox, events, support and subscriptions. We also streamlined the geo/language selector to show only fully-supported languages.

Implementation

We created comprehensive documentation, accessibility standards (WCAG 2.1 compliance, keyboard navigation, screen reader support) and content governance frameworks to prevent future bloat.

Results

The new mega menu navigation launched successfully and is currently live on Intel.com, serving millions of global users. Key outcomes include:

  • Complete visual consistency through Atomic Design System integration

  • Streamlined content architecture validated through user research and testing

  • Enhanced personalization for signed-in users with quick access to entitlements

  • Improved global support with language selector limited to fully-supported options

  • Successfully removed legacy products while featuring current offerings like Intel Foundry Services

What I learned

  • Stakeholder alignment is design work. Some of the hardest parts weren't about pixels—they were about facilitating difficult conversations about which products to remove and which solutions to prioritize.

  • Let users guide the structure. Card sorting and user testing were invaluable. What made sense internally didn't always match how users thought about Intel's products.

  • Design systems enable speed and consistency. Having our Atomic Design System in place meant we could focus on information architecture rather than reinventing visual components.

  • Less is more in navigation. One of the most impactful decisions was what we removed. Cutting legacy products and unsupported language options made the navigation clearer and more trustworthy.

  • Global considerations from day one. Designing for a multilingual, international audience taught me to think about localization, RTL languages and regional differences much earlier in the process.

Overview

I led the design for Intel.com's new mega menu navigation system. The old navigation had grown organically over time, accumulating outdated products without following our design system standards. Working with the digital experiences team, we conducted user research, card sorting and testing to create a streamlined navigation organized around how users actually think. The result is a modern, accessible mega menu that's live on Intel.com today, connecting millions of users to products, support and solutions while providing the foundation for Intel's digital experience.

My Role

Lead Product Designer on DX Team

As Lead User Experience Designer for Intel.com, I owned the end-to-end design of the mega menu navigation redesign, including user research, information architecture, visual design, stakeholder collaboration and development handoff.

The Problem

Intel.com's navigation had grown organically over time, accumulating outdated products and categories without following our design system standards. This made it difficult for customers to quickly find the products, support or solutions they needed.

Inconsistent design standards

The old navigation didn't follow our grid system, Atomic Design System principles or font ramp, creating visual inconsistency across the site.

Outdated content architecture

The navigation included many products and business areas that were no longer offered or weren't strategic priorities for Intel.

Poor language support

The geo location selector offered language options that weren't fully supported across the site, creating frustrating dead ends for international users.

Fragmented user experiences

The signed-in experience didn't surface user entitlements effectively, forcing customers to hunt for their account features, inbox and support resources.

What actually happened

The Solution

We created a clear information architecture organized into six primary categories—Products, Support, Solutions, Developers, Partners and Intel Foundry Services—reflecting both user mental models and business priorities.

We started by analyzing site analytics to understand where users were struggling, then conducted card sorting exercises and user testing to validate our proposed structure. One of the hardest parts was working with stakeholders across business units to determine which products to remove and which solutions to prioritize.

Wireframing and design system integration

We started with low-fidelity wireframes to test structure and hierarchy, then built every component using our Atomic Design System, ensuring visual consistency across the entire site and seamless responsive experiences from desktop to mobile.

Enhanced user experiences

We improved the signed-in experience so authenticated users could instantly access their entitlements, inbox, events, support and subscriptions. We also streamlined the geo/language selector to show only fully-supported languages.

Implementation

We created comprehensive documentation, accessibility standards (WCAG 2.1 compliance, keyboard navigation, screen reader support) and content governance frameworks to prevent future bloat.

Results

The new mega menu navigation launched successfully and is currently live on Intel.com, serving millions of global users. Key outcomes include:

  • Complete visual consistency through Atomic Design System integration

  • Streamlined content architecture validated through user research and testing

  • Enhanced personalization for signed-in users with quick access to entitlements

  • Improved global support with language selector limited to fully-supported options

  • Successfully removed legacy products while featuring current offerings like Intel Foundry Services

What I learned

  • Stakeholder alignment is design work. Some of the hardest parts weren't about pixels—they were about facilitating difficult conversations about which products to remove and which solutions to prioritize.

  • Let users guide the structure. Card sorting and user testing were invaluable. What made sense internally didn't always match how users thought about Intel's products.

  • Design systems enable speed and consistency. Having our Atomic Design System in place meant we could focus on information architecture rather than reinventing visual components.

  • Less is more in navigation. One of the most impactful decisions was what we removed. Cutting legacy products and unsupported language options made the navigation clearer and more trustworthy.

  • Global considerations from day one. Designing for a multilingual, international audience taught me to think about localization, RTL languages and regional differences much earlier in the process.